When it comes to off-road entertainment, Polaris is a recognized leader in the powersports industry. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles and snowmobiles.
Through research, many lotteries have learned that younger adult consumers are looking for experiential components in their lottery games of choice. While cash should always be the priority, when appropriate, we as lottery marketers should try to deliver on “lifestyle” prizes. With annual North American sales of Off-Roading and Snow Sports gear, accessories and vehicles nearing $21 Billion, there is no doubt that powersports has a broad consumer appeal.
Alchemy3 is recognized for delivering the best outdoor experiential prizes. Let us help you get your players off the road and into the game!
- Polaris News