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Brand Name

I Love Lucy®


Lottery players love Lucy, but don’t take our word for it, as multiple lotteries have enjoyed success with games featuring this trailblazing television icon.   

Standout performers in research conducted throughout the industry, Alchemy3’s I Love Lucy designs range from money-centric to whimsical  

Classic TV characters own strong appeal among lottery players and I Love Lucy has maintained its relevancy with highly-rated annual Christmas network television specials and an upcoming Hollywood feature film sure to keep the brand top of mind with lottery players across North America.  


Show me I Love Lucy Promotion Show Me I Love Lucy Digital

I LOVE LUCY and related marks ™/® & © [2021] CBS Broadcasting Inc. All rights reserved. Images of Lucille Ball & Desi Arnaz are licensed by Desilu, too, LLC.